Cardboard packaging accompanies us every day – we encounter it on store shelves, in homes, and also in industry. It might seem that the print on cardboard is only a matter of aesthetics, but it is also an important information element for manufacturers, distributors and recipients. So how are these prints created and what role do they play in the entire sales process?
How are cardboard packages marked?
In the case of printing on cardboard packaging, specialized devices are used – cardboard printers. These printers use the inkjet and thermal printing methods. Inkjet printers allow you to apply patterns to the surface of the cardboard using special sprayers, which apply the appropriate amounts of ink. Thermal printers, on the other hand, use a printing method using heated needles that transfer the image to the surface of the cardboard.
What is the purpose of marking cartons?
Prints on cardboard packaging have many functions that affect logistics processes, product quality and safety, and their visual appeal. First of all, prints allow easy identification of goods. Markings often provide information about the manufacturer, product name, quantity of goods in the package or its purpose. They also provide data on production details or expiration date.
The benefits of industrial cardboard printing
One of the main advantages of industrial printing is the durability of the prints. Cardboard printers allow you to obtain images and texts that are resistant to external factors, such as moisture or mechanical damage. Visual appeal is also important. In an era of high competition, properly designed packaging can be crucial to the success of a given brand.